Let's face it. Wrestling isn't fun when you truly try to take it seriously. If you push the serious part too fast then you lose the kid\athlete. But... if you are not serious you get your butt kicked at any tournament you try to enter so it hard to find the balance. Wrestling is going against the way society in general is headed, it is up to us to sell it to kids and parents on the benefits of it and unfortunately it needs to be spoon fed in small doses over years until they fully buy in and understand.
Sorry but going out and hitting a golf ball, kicking a soccer ball, or dribbling a basketball can just plain out be easy and fun for kids and adults if they want it to be. Someone giving you a blast double or a good hard cross face while all you want to do is have fun usually doesn't go well with kids.